Background

In 1985, a dozen forward-looking executives of FORTUNE 500 companies met to explore the tremendous business potential of the rapidly emerging Hispanic market. These corporate leaders saw an urgent need to develop a Hispanic market information network among major U.S. companies. Thus, the National Hispanic Corporate Council (NHCC) was born.

The 12 founding companies:

Allstate Insurance Company
Anheuser-Busch Inc.
Arco
AT&T
Circle K Corporation
Coca-Cola
Equitable Life Insurance
Gannett Co., Inc.
JC Penney Company
McDonald's Corporation
Miller Brewing Company
The Southland Corporation

NHCC Special Presentation